Crafting Your Path to Market Leadership
Over the past decade, I've been dedicated to driving impactful GTM results and early revenue for organizations across Asia, Europe, and North America. Whether your objective is acquiring your first customers, shaping your go-to-market approach, or progressing from SMB to mid-market/enterprise tiers, I've successfully navigated these challenges on multiple occasions.
About Me
Over the years, my passion has centered on launching new initiatives for both sports and SaaS-based ventures. I excel in crafting and executing innovative strategies from the ground up, always with an eye toward discovering viable business models and exploring new market territories.
My global career journey has enriched me with multicultural sensitivities, having worked across India, the UK, Malaysia, Singapore, and the US. I am dedicated to helping organizations enhance their revenue, reach, and relevance.
When I’m not charting growth strategies, you might find me cheering wildly at a football match or devouring the latest bestseller. Why? Because life’s too short not to enjoy the halftime show
I have a few ways to engage with you
01.
Validate your GTM
Design, test, validate and refine your GTM experiments with expert analysis and recommendation. Work with you to address your most pressing challenges
02.
Create Outbound Demand
Build an effective outbound strategy and engine that consistently delivers leads, meetings and revenue
03.
Unlock your Sales Motion
Work with founders directly to find, validate and sell. Accelerate market confidence and traction
04.
Build your Partner Channel
Strategise, execute and create alliances that multiply your reach, create brand presence and fortify your market position
05.
New Market Development
Developing strategy to identify and enter new markets, build GTM Fit with the idea to build brand presence quickly.
Companies I have worked with and supported
01
My Work
GTM Fit & New Market Expansion
Creating an effective Go-To-Market (GTM) strategy is crucial for early-stage startups to establish their presence and capture market share. I worked with a leading edtech startup to launch them in multiple markets including India, Malaysia, Singapore, Philippines and the US. I also supported an employee wellness startup launch in Middle East, Europe and Thailand and Australia.
02
Outbound Setup & Lead Generation
Outbound setup and lead generation are my specialties. I have the knowledge and tools to setup the process to generate high-quality leads. By implementing effective lead generation strategies, I have helped a B2B Mentoring startup, a content provider, an employee wellness startup and consulting company generate 20-25 new sales qualified opportunities every month
03
Partnership Channels
By establishing strategic partnerships, you can tap into new markets, grow reach in your existing markets in the long run. I help an edtech startup, an employee wellness provider, a consulting company build their partner channel from scratch. From creating partner strategy to building your ideal partner profile and getting partners on board - I supported these startups to build an effective partner channel and drive revenue which contributed upwards of 30% to the overall ARR
04
Sales Strategy and Extended Sales
I provide customized solutions to support clients in their sales strategy and extended sales efforts. I have sold to enterprise and mid market clients in India, Malaysia, Singapore, UK, Dubai, Philippines, US, Canada, Australia. I have closed deals from $20k to $1MM++ across markets.